Verified sustainability performance for hotels.

So the data you share with owners, lenders and OTAs stands up to scrutiny.

Independently verified by:

Explore Tuu Verified | Hotels

Sustainability has moved from aspiration to accountability.

Owners and asset managers need to see measurable performance.

Lenders are paying closer attention to environmental risk.

OTA platforms increasingly request quantified sustainability inputs.

And green-claims rules are tightening around what hotels can safely say.

Hotels are no longer being asked if they care about sustainability. But whether they can prove it.

And this is changing what hotels must deliver.

To meet growing scrutiny, hotels need performance data that is accurate, traceable and suitable for external use.

This requires more than internal reporting. It requires operational data that can be verified, clearly scoped and relied upon by external decision-makers.

Tuu Verified | Hotels provides that evidence.

How Tuu Verified | Hotels works.

We convert the operational data hotels already track into a verified, stakeholder-ready performance evidence — every six months — for use in reporting, disclosure and partner requests.

What is verified

Existing activity data drawn directly from daily hotel operations.
A defined set of sustainability KPIs covering core performance areas.
Data that reflects how the hotel actually operates, not stated intent or policy.
How it’s reviewed

Each data point is checked against source documentation.
Information is assessed for accuracy, completeness and traceability.
All independently verified by HLB International.

What this track covers

Energy, water, food, waste and employment performance.
Verified KPIs suitable for owner reporting, lender review and OTA requirements.
Outputs that can be reused across multiple external requests without rework.

What it deliberately does not cover

Guest-facing sustainability marketing or brand storytelling initiatives.
Emissions calculation or carbon footprint reporting.
Badges, labels or claims without underlying, traceable performance data.

One verified record. Multiple stakeholder uses.

For owners and lenders

A verified record sets out what was measured, the reporting period, and the hotel’s independently reviewed results.
Used for owner reporting, financing, and portfolio review.
For platforms and partners

A controlled profile shows verified status, reporting period, and selected sustainability indicators.
Hotels can share verifiable data without exposing sensitive operational details.
For compliance and disclosures

Approved sustainability statements tied to verified data and the reporting period, with clear boundaries.
Reduces green-claims risk and protects commercial teams from overstatement.
Under audit and due diligence

Structured evidence links sustainability data directly to source documents and verification records.
Performance remains defensible under scrutiny.

View the full Hotels track Outputs (table with details and comparisons with other tracks)

A woman in business attire holding a digital tablet indoors, with a blurred background of plants and shelves.

Chef preparing a dish with various herbs and ingredients on a wooden slab, with steam rising from the food.

Solar panel installed on a roof with greenery in the background.

A woman in a red swimsuit floats on her back in a tropical hotel pool surrounded by lush greenery and a thatched hut. The pool area includes outdoor seating and decorative landscaping.

Two people walking on a beach holding a trash bag between them, with trees and boats in the background, promoting eco-friendly waste management.

Close-up of a dish containing shredded carrots and pink peppercorns on a dark surface, part of a waste management report for a hotel.

Verified performance. Celebrated.

Once verified, hotels qualify for the Eco Stay Awards, transforming their verified sustainability achievements into marketing that inspires even more trust and visibility.

Each award includes ready-made marketing assets — guest-facing content, OTA copy, social media posts, and in-room materials — designed to turn verified progress into stories travellers actually care about.

Built on real data and independently judged, the 30 Awards reflect what makes your property unique across four categories…